About The Sound of Accra Podcast

The Sound of Accra Podcast showcases global Ghanaian excellence to the. We feature weekly episodes and speak to entrepreneurs, creatives, founders and business executives from a Ghanaian heritage or interest 

All Episodes

Reviews

What the people say about us

Apple Podcasts
Ghanaian excellence

Been a fan for a long, long time

Apple Podcasts
Top man

Excellent show keep it up!

Apple Podcasts
Just listened to Christiana Carmel

Love how she was very clear on what it takes to be taken seriously in business especially if you are in a cultural environment known for its social life. Her decision to stay focused on what she wanted for her projects was quite inspiring to hear!

Recent Episodes

Featured award-winning podcasts

Marketing vs Sales: Who Really Drives Growth?
The Sound of Accra PodcastOctober 27, 202600:01:011.87 MB

Marketing vs Sales: Who Really Drives Growth?

Why do marketing and sales keep pointing fingers? Mike Adonteng explains the "push and pull" model of inbound marketing and outbound sales and how to get both teams working together. Marketing is the "pull": it builds awareness of the brand, product and organisation, which brings in inbound enquiries. Sales is the "push": outbound work such as research and heavy lifting. SDRs often pick up inbound leads and pass them on to salespeople. The blame game: each side says "we're d...

Sales Is Ghana’s Most Overlooked High-Income Career
The Sound of Accra PodcastOctober 18, 2026
250
00:57:0378.34 MB

Sales Is Ghana’s Most Overlooked High-Income Career

Most African businesses have a great product and almost no sales system. Mike Adonteng of Africa Sales Academy shows how to fix that. In this episode of The Sound of Accra, Adrian sits down with Mike Adonteng, founder and CEO of Africa Sales Academy and Ovule Consulting. Mike has worked in B2B tech sales since 2006, from SDR to account executive to sales leadership. Today he trains sales teams and leaders across Africa, the UK and Europe. What you will learn: -Why one salesp...

Why Hitting One Financial Milestone Can Leave You Completely Stuck
The Sound of Accra PodcastSeptember 13, 2026x
11
00:01:082.08 MB

Why Hitting One Financial Milestone Can Leave You Completely Stuck

Full episode: https://youtu.be/Sl92NYMeS00?si=eALQf9kFCdw3VaPc In this short snippet, most tech professionals are not failing because they make bad money moves, they’re failing because they never define the next goal. Once the house is bought, the salary climbs and the first milestone is achieved, many are left asking what now? In this episode, Adrian breaks down the hidden financial mistake that keeps high earners stuck in reaction mode instead of building toward something ...